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Mid-Optic is thrilled to announce its sponsorship of a 10th Guide Dog puppy, Lola. This significant milestone underscores the company's ongoing commitment to supporting the Guide Dogs charity and enhancing the lives of those with vision impairments.

Lola, a confident, calm and cheeky Labrador, joins a distinguished lineage of sponsored puppies, including Cassie, Harley, Finley, Dexter, Belle, Barley, Mia, Tilly, and Willow. Each of these dogs has gone on to provide invaluable companionship and assistance to their handler.

For over 20 years, Mid-Optic has partnered with Guide Dogs as its corporate charity, working together to support individuals with vision impairments.

The funds to support these guide dog sponsorships are generated through the sale of Mid-Optic's officially endorsed Guide Dog ready readers, lens cloths and lens cleaning sprays. Additionally, Mid-Optic raises funds through various employee activities.

By choosing Mid-Optic as their optical supplier, customers play a crucial role in supporting the training and development of Guide Dogs like Lola.

Excitingly, Mid-Optic's sister company, Altomed, is a year into their corporate partnership with Guide Dogs. News about their first Guide Dog sponsorship will be announced soon, marking another step forward in the shared commitment to enhancing the lives of those with vision impairments.

Mid-Optic will provide regular "pupdates" on Lola's progress, sharing her growth, training milestones, and adventures as she prepares to become a Guide Dog.

To celebrate Lola’s sponsorship, Mid-Optic encourages everyone to look out for their latest catalogue featuring Lola on the front cover, arriving in the post shortly if you have not already received this. The catalogue can also be downloaded from Mid-Optic's website.

In addition, Mid-Optic are joining sister company Altomed in donating £10 to Guide Dogs for every reusable Volk lens purchased* (See website for T&Cs) with the option to include the officially endorsed Guide Dog paw print engraving for free.

 

Facts:

  • One in five people will live with significant sight loss in their lifetime
  • Every six minutes in the UK, one more person loses their sight
  • Every day, 250 more people join the two million already living with sight loss and this number is set to double by 2050
  • In 2022, nearly 100,000 people were told that they are losing their sight
  • There are 28,000 children (under 18) who are blind or partially sighted in the UK
  • Every day, four children in the UK are registered blind or partially sighted
  • 73% of people with sight loss of working age are unemployed

 

 

* Terms and Conditions – Altomed/Mid-Optic Promotion of Donating £10 on Sale of each Re-Usable Volk Lens to UK Guide Dogs

For every sale of a reusable Volk lens made during the promotion period, Altomed/Mid-Optic will donate £10 plus VAT to Guide Dogs for the Blind Association (Trading Company) Ltd, a registered charity in England and Wales (209617), Scotland (SC038979) and Isle of Man (1334).
The promotion is valid from 20th May 2023 to 30th March 2025 and will be reviewed for renewal on an annual basis.
The promotion is valid for purchases made through Altomed/Mid-Optic only.
The promotion is only applicable to reusable Volk lenses and excludes any other Volk products supplied by Altomed/Mid-Optic.
The donation will be made by Altomed/Mid-Optic directly to Guide Dogs and is not transferrable or redeemable for cash.
Altomed/Mid-Optic reserves the right to amend or cancel the promotion at any time without prior notice.
Altomed/Mid-Optic reserves the right to refuse or cancel any orders in cases of suspected fraudulent activity.
The promotion is subject to Altomed/Mid-Optic standard terms and conditions of sale.
The promotion is open to UK residents only and excludes trade customers.
www.guidedogs.org.uk The Guide Dogs for the Blind Association, Hillfields, Burghfield Common, Reading RG7 3YG Registered Charity in England & Wales (209617), Scotland (SC038979) and Isle of Man (1334)

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